McCONNELL'S FINE ICE CREAMS

For this director’s brief, I imagined a special edition release for McConnell’s new Snicker ‘Doodle’ flavored ice cream. Using the brand’s mascot, Bossie the cow, I created a simple cow head design to stand out against the doodles covering the pint, accompanied by two advertisement posters for digital and print. [Speculative concept, not affiliated with McConnell's Fine Ice Creams]